A Breath of Fresh Air: Engaging with Duarte’s Youth through a PhotoVoice Project

Reducing Exposure to Secondhand Smoke in Multi-Unit Housing Clean air is essential for healthy lungs; we all need healthy lungs now more than ever during the coronavirus pandemic. Do not let the air in your home threaten your family’s health.  In Los Angeles County, over 500,000 nonsmoking adults and children are exposed to secondhand smoke1. When you are exposed to …

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City of Hope Staffer Stands Up to Secondhand Smoke At Home

Learn how one Duarte resident is supporting our tobacco control campaign to better protect nonsmokers from harmful secondhand smoke exposure. Standing up to clear the air and make a difference Progress in reducing secondhand smoke exposure among nonsmokers has stalled since 2011, according to the Centers for Disease Control and Prevention, 58 million Americans are still exposed to secondhand smoke …

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How Vaping Marketers Target Youth

Big Tobacco has a long history of marketing its products to youth, and now with the popularity of e-cigarettes and vaping, little has changed. All of this means we have our work cut out for us even as we make strides in building our youth coalition in the fight against secondhand smoke exposure and improving tobacco control measures. Sadly, the …

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Tobacco Control – Pushing a City Towards Cleaner Air

Discover How This Grandmother Doesn’t Want to See Big Tobacco Hurt Future Generations Fighting to Make Sure Everyone Breathes Clean Air Longtime Duarte resident Jacqueline Hasty remembers spending her childhood buying cigarettes for her parents, carrying a note to the store that her mother gave her that simply read “Please sell my daughter cigarettes.” Now 64 and a grandmother, Jacqueline …

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Big Tobacco Targeting Minority Communities

Over the past several decades, tobacco companies have strategically marketed tobacco products to appeal to minority and low-income communities. These companies use targeted advertising techniques, such as Tobacco the brands “Rio” and “Dorado” that heavily advertise to the Hispanic-American community (CDC). Specifically, the industry markets menthol cigarettes to African-American community, who overwhelming favors this type of cigarette. They target the …

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